Rainbow Brite Dolls

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Rainbow Brite Dolls

Rainbow Brite by Mattel

Classic: 1984-1987


Contents

Rainbow Brite Dolls by Mattel

In 1983 Mattel got the license to create the Rainbow Brite dolls from Hallmark. Each doll had a plush body, cloths, and a hand sprite. Their heads were a soft plastic with yarn hair.

Rainbow Brite 1984

Page from Montgomery Ward Catalog, Chirstmas 1984
Page from Montgomery Ward Catalog, Chirstmas 1984
Page from Montgomery Ward Catalog, Chirstmas 1984
Page from Mattel's Wish List, Chirstmas 1985
Page from Mattel's Wish List, Chirstmas 1985

The first Rainbow Brite Dolls were as follows:

10" Dolls

  • Rainbow Brite + Twink
  • Red Butler + Romeo
  • Canary Yellow + Spark
  • Patty O'Green + Lucky

18" Dolls

  • Rainbow Brite

Sprites

  • Twink
  • Champ
  • Spark
  • Lucky
  • Romeo

Villians

  • Murky
  • Lurky

Other Plush

  • 12" Starlite

Rainbow Brite 1985

After the success of the Rainbow Brite toys fron 1984, Mattel expanded their toy line to include the following:

10" Dolls

  • Lala Orange + O.J.
  • Buddy Blue + Champ
  • Indigo + Hammy
  • Shy Violet + I.Q.

18" dolls

  • Shy Violet
  • Patty O'Green

Other Doll

  • Baby Brite

Girl Sprites

  • Flutter
  • Merrily
  • Posie
  • Dee Lite

Hatful Sprites

  • Twink
  • Champ
  • Romeo
  • Lucky
  • Hammy
  • Spark

Other Plush

  • Puppy Brite

Rainbow Brite 1986

Towards the end of the product run, Hallmark and Mattel attempted to inject new life into the franchise with the introduction of new character toys from the feature film and television program. At this time they were also promoting the products in other countries and tested sales in these markets with these new toys. These dolls were released so far into the end of the run, that many were never released at all or are extremely rare.

Those released were as follows

Dress-up Dolls: Dress up dolls were dolls who came with removable clothing, and you could purchase other outfits for them to play in.

  • Rainbow Brite
  • Tickled Pink
  • Moonglow (German Only)
  • Stormy (Not Released/Proto Type Only)

Hard Body Horses: Hard body horses with yarn hair for the 10" Dress up dolls

  • Starlite
  • Sunriser

Baby Sprites: Released in Germany Only

  • Itsy
  • Bitsy
  • Eensy
  • Weensy

Rainbow Brite Dolls

Rainbow Brite by Up up & Away

1997

Rainbow Brite Logo 1997

Rainbow Brite Dolls by Up up & Away

In 1997 a production company out of New York known as Up up & Away attempted to relaunch Rainbow Brite to the public giving her an updated look and all new "Friends". This new line of toys was to be more ethnic and politicaly correct.

Rainbow Brite's look was changed to a jumper, and her hair was changed from yarn to real/plastic type hair. Her star was removed, and there was no back story.

The Color Kids became "The Color Crew" The dolls came with paints you could paint their cloths and hair, which then washed out. Refill paints were then purchased seperately. They were as follows:

Rainbow Brite and the Color Crew 1997
Rainbow Brite Paints 1997

10" dolls

  • Rainbow Brite
  • Indigo
  • Ebony
  • Amber
  • Cerise

15" Dolls

  • Rainbow Brite

Other

  • Paints
Personal tools
Rainbow Brite (2010's)
Rainbow Brite (Feeln)
Product Details